Dear Marketing Managers, Video Should Be Your Priority
We know providing a slick marketing campaign that pulls in the best results and generates revenue for your client or business is the bottom line for the role of a marketing manager. Finding and researching the most efficient, quickest and cost-effective way to...
The Story of TikTok: How an App for Kids Achieved World Domination
How the relatively new social video platform took the world by storm and only grew bigger in the midst of the covid-19 pandemic. Before TikTok came along, it was hard to imagine the prospects of a new platform coming along and blowing our other socials out of the...
Which video aspect ratio works best for social media?
Optimising your video for social media is key for enabling your audience to see your video - this can materialise from how your video is presenting aesthetically on the feed to using appropriate tags and alt-text to gain further reach. Social media sizes seem to be...
5 Tips When Doing Live Video
Key tips for going live on socials to help pull in your audience and be professional. Live video allows you to give your audience a special, behind the scenes look into your business. Live streaming draws longer streams and higher engagement rates – viewers spend up...
11 Types Of Marketing Videos
Video content is key to your businesses marketing strategy but what are the different types of video? Here’s a breakdown of 11 types of videos that you can adopt to advertise your brand and pull in your desired audience.. 1. Brand Videos Typically created as...
Why You Should Invest In Video For Your Business
Why You Should Invest In Video For Your Business It is a known fact that video content is king in the world of digital marketing. Investing in branding and marketing strategies is the most effective way of generating leads for your business. Finding the right medium...
What The State Of Video Marketing Looks Like In 2021
What can we expect of video marketing in 2021 and should businesses be investing in video? Short answer: YES! It is a known fact in the marketing world that video content is king and has been for well over a decade. These days it’s seen (or at least should be) that...
Should Businesses and Marketers Take Advantage of TikTok?
In what feels like TikTok’s seemingly overnight success, the relatively new platform has taken the social media landscape by storm, becoming one of the most used apps on people’s smartphones in modern times, with over 800 million active daily users. Created in 2017,...
stop motion burger
Making a stop motion burger and bringing it to life for this leading food chain!
Surge Videos
Surge pricing is quote annoying right? Check out this video campaign that the Shoot Business did from beginning to end!