Christmas Advert for Royal Cars
Royal Cars wanted to create an emotional connection with their audience during the festive season. Understanding that Christmas is a time for family reunions and togetherness, they decided to produce a heartwarming video advert centred around this theme. The aim was to highlight the brand’s dedication to bringing families together by offering travel that is convenient, safe, and reliable during one of the most treasured holidays of the year. Royal Cars sought to emphasise their values of trust, comfort, and family-focused service through an engaging and memorable story.
The Result
The Shoot Business team produced an evocative video advert featuring families reuniting for Christmas, all made possible by Royal Cars. The storyline followed various families travelling from different locations, using Royal Cars to arrive in time for the festivities. The video beautifully captured how Royal Cars played a key role in ensuring these reunions happened, showcasing the comfort and ease of their services.
To make the message even more powerful, the video concluded with a strong tagline, positioning Royal Cars as the trusted partner for family travel during the holiday season.
Pre-production & Planning
We arranged locations and questions working closely with the client to get the best out of each person.
Shoot Days
Using various shoot days the camera crew managed to capture content from various sites from all around the UK.
Post-production editing
Making an edit that flowed and told a great story about working at Savills. We also created shorter snippets around various topics.